#83
The Home Depot

The Home Depot

Analysis Period:Oct 13, 2025 -
Total Mentions:299
Country:United States ๐Ÿ‡บ๐Ÿ‡ธ

What do people say about The Home Depot?

In the provided media segments, Home Depot's perception is largely neutral, appearing mostly as a routine retail source for gardening and household products. It is mentioned in passing with no direct criticism or praise related to its business practices. However, there is a highly negative association in political commentary, where Home Depot is cited as a hypothetical target for immigration enforcement raids, tying the brand to fears and anxieties about government overreach and racial profiling. This linkage is not about Home Depot's operations but rather about its symbolic position in a larger socio-political debate. Overall, Home Depot is perceived as a commonplace retail entity but is unexpectedly caught in controversial political narratives, which could hurt its image among certain communities.

Where are the conversations happening?

The analysis of sources shows that Home Depot is discussed neutrally in lifestyle and gardening podcasts like 'GardenLine with Skip Richter' and 'The Rhythm Section: A Memphis Music Podcast.' These mentions are mundane and lack critical or promotional tones. However, politically charged shows and news outlets such as 'ABC7 Eyewitness News,' 'The David Pakman Show,' and 'Philip Teresi' engage in critical discussions where Home Depot is linked to immigration enforcement fears and social unrest. These sources provide the most critical context, portraying Home Depot as a site of anxiety and socio-political conflict rather than a simple retailer. Thus, the most negative perceptions arise from politically oriented channels rather than consumer-focused media.

What are the topics trending around The Home Depot?

Discussion around immigration enforcement and fears of raids at workplaces including Home Depot, protests against government policies, and social unrest related to immigration and law enforcement practices are trending near the entity. Additionally, nostalgic references to Home Depot as a retail location surface alongside gardening and home improvement topics, but the dominant themes are political and social tensions affecting the perception of large retail chains as potential targets or symbols in immigration debates.

Why are these topics trending?

The trending topics stem from a politically charged environment where immigration enforcement and protests against government actions dominate media discourse. Home Depot is mentioned as an example of a workplace affected or feared in this context, linking the brand to broader societal anxieties. This association likely arises due to Home Depot's role as a major employer and retail presence where immigrant labor is common, making it a focal point in discussions on immigration policy and enforcement. These topics overshadow the company's retail identity and influence public perception negatively in certain communities.

How is The Home Depot being talked about?

Detailed breakdown of public sentiment and conversations about this entity.

very positive
4(1.3%)
positive
89(29.8%)
neutral
117(39.1%)
negative
82(27.4%)
very negative
7(2.3%)
31.1%
Positive
39.1%
Neutral
29.8%
Negative

Impact vs Sentiment

See how each entity's high impact percentage relates to their positive sentiment percentage from actual mentions.

Sentiment
Impact
Mostly Positive
Mostly Low Impact
Mostly Positive
Mostly High Impact
Mostly Negative
Mostly Low Impact
Mostly Negative
Mostly High Impact
The Home Depot
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