Video & Audio · Social Intelligence
People are talking.
Are you listening?
The only AI-native platform for spoken media intelligence. Know what's being said about your brand across TikTok, YouTube, and podcasts, in real time.
Watch full demo
We track thousands of brands, products and industry topics
The data you need to outpace the competition
Features for marketing and comms teams
Catch the consumer chatter in real time
01 · Sentiment Analysis
Know the moment sentiment turns.
Our AI parses tone, nuance, and context from spoken conversations, not just keywords. Positive, negative, mixed, ironic. In every language.
- →Real-time across TikTok, YouTube & podcasts
- →Multilingual by default, no setup required
- →Tracks sentiment shifts over any time window
Sentiment Breakdown
30-day view · All channels
Negative sentiment · Today
↑ +340%Crisis alert triggered · 14:02
"Delivery delays" across EU region spiked +340% in 2h. Negative mentions accelerating on TikTok & podcasts.
02 · Crisis Detection
Get ahead of disasters. Before mainstream media.
Gossip watches for sudden spikes in negative sentiment 24/7. When a crisis starts in a podcast or TikTok video, you'll know within minutes, not hours.
- →Email alerts the moment a spike is detected
- →Pinpoints the source: which channel, which creator
- →Shows velocity: how fast it's spreading
03 · Competitor Intelligence
See what's working for your competitors. Legally.
Compare your brand health against the competition side-by-side. See their engagement rates, top complaints, and winning campaigns, all from public conversations.
- →Side-by-side health scores and sentiment
- →Spot their weak points before they fix them
- →Benchmark your share of voice over time
Based on 1.2M+ mentions across TikTok, YouTube & Podcasts · Last 30 days
Under the Hood
Built different. At every layer.
Agentic Architecture
One orchestration layer coordinates specialized AI agents, each tuned to your business use case and data.
Entity Intelligence
Every person, brand, and org mentioned in spoken content is identified, labeled, and made instantly searchable.
Topics & Trends
AI auto-labels what's actually being discussed across 300K+ channels — semantic understanding, not keyword matching.
Noise Cancellation
Mention-noise AI filters out off-topic hits and false positives so only contextually relevant signals reach your dashboard.
Historical Data Graph
300K+ sources continuously transcribed for 1+ year. Spot long-run patterns and shifts, not just live spikes.
Agentic Architecture
One orchestration layer coordinates specialized AI agents, each tuned to your business use case and data.
Entity Intelligence
Every person, brand, and org mentioned in spoken content is identified, labeled, and made instantly searchable.
How it works
From noise to clarity in three steps.
Add your brand
Enter your brand name, competitors, and any topics you want to track. Takes two minutes.
AI listens
Our engine scans millions of videos and podcasts continuously: TikTok, YouTube, every major podcast platform.
You act on it
Get daily summaries and instant alerts. See exactly what changed, why, and where it started.
Pricing
Start now. Scale when ready.
No hidden fees. No surprises. Upgrade or cancel anytime.
Pro
For growing brands and ambitious teams.
- Unlimited users
- Real-time alerts
- 90-day history
- 1 Primary brand
- 5 Sub-brands
- 5 Competitors
- 1 Market
- Email support
Enterprise
For large organizations with custom needs.
- Everything in Pro
- Unlimited brands
- Unlimited history
- Dedicated support
- MCP server
- SLA
- API
FAQ
Common questions.
Traditional tools scan text. Gossip scans spoken conversations: video posts and podcasts. Most of the world's most influential consumer opinions are now expressed on TikTok, YouTube, and podcasts, not in written reviews or articles. We built from the ground up using AI to interpret audio and video, which means deeper context, better nuance detection, and signals that your competitors simply can't access.
We track publicly available video and voice content on TikTok, YouTube, and 5,000+ podcast channels per market. That means 300,000+ channels and 5,000+ hours of new content daily across the markets we cover. We expand channels continuously based on rising popularity and influence. We also track Twitch and other spoken sources on request.
Currently: UK, France, Sweden, Denmark, Norway, and Finland. Because our technology is AI-native and language-agnostic, expansion is fast. New markets are added regularly. Contact us if yours isn't listed.
As many as you need. We don't charge per seat. The whole team gets access. Invite your colleagues, your agency partners, your comms team.
Yes, all three. Start with the free tier, upgrade when you need more, downgrade or cancel at any point. Your subscription runs to the end of the paid period and then adjusts.
Yes we do! Please get in touch.
Your market is talking. Are you listening?
Join the teams using Gossip to stay ahead of sentiment shifts, competitor moves, and emerging trends.