New: Spoken media intelligence built for the AI era. Request a trial

Solution: Brand Monitoring

Know what the world is actually saying about your brand.

TikTok, YouTube, podcasts, Twitch, and more. Spoken media reaches further and hits harder than traditional media ever did. We monitor all of it, in real time, so you never miss what matters.

Gossip Insights brand monitoring dashboard
Live

Always on

Stay ahead of the conversation.

Every mention of your brand across podcasts, YouTube, and TikTok is transcribed, indexed, and surfaced as it publishes. No delay. No gaps. No backlog of unread noise to wade through at the end of the week.

Real-time brand mention feed

Deeper than keywords

Understand tone, not just presence.

Spoken sentiment carries irony, enthusiasm, and doubt that text simply can't. Gossip reads how something was said, not just that it was said, so you know whether a mention helps your brand or quietly chips away at it.

Sentiment analysis on spoken content

Competitive context

See competitors in the same breath.

Track when your competitors are mentioned alongside your brand and understand how the market frames the two of you in the same conversation. That context is where positioning decisions get made, or missed.

Competitive brand comparison

The difference

Before and after.

Without Gossip Insights
With Gossip Insights

React to a crisis once it has already spread across the internet.

Catch the early signal in spoken media before it becomes a headline.

Read captions and tweets while missing 90% of the actual audio conversation.

Monitor every spoken mention across video and podcast at scale, in any language.

Guess at sentiment from emoji and hashtags.

Hear actual tone: enthusiasm, sarcasm, doubt, in the speaker's own words.

Rely on weekly brand reports that are already out of date when they land.

See brand health move in real time, with alerts when volume or sentiment shifts.

What customers say

Real results, in their own words.

We managed to catch a potentially damaging conversation about our products thanks to Gossip.
Kamilla Abrahamsen

Kamilla Abrahamsen

Communication Manager, Tomra Systems ASA

The insight is precise, sometimes brutally so. It is extremely valuable to see how we succeed (or fail) in our quest for relevant visibility.
Paal Leveraas

Paal Leveraas

CEO, Tilt.works

Gossip saves us time and is informative, allowing us to pick up on developments in the political debate more quickly.
Marius Doksheim

Marius Doksheim

Head of Insight, Civita

Included capabilities

Real-time alerts
Sentiment analysis
Competitor tracking
Multi-language
TikTok · YouTube · Podcasts · Twitch
Custom reports

Understand your brand through the words of the consumers.

We'll show you exactly how Gossip Insights monitors spoken mentions of your brand, live, in the markets you care about.

Request a demo

What you'll get from the demo

  • A live search across TikTok, YouTube, and podcasts for your brand name.
  • Real sentiment breakdown: tone, context, and trend, not just keyword counts.
  • Side-by-side view of your brand next to your top competitors.

Live data

Track the data for any brand.

Gossip tracks thousands of brands in real time. Click any logo to explore live spoken intelligence. No sign-up required.